Uber Eats: New Delivery Methods
Role
Product Design
Consultant (Contract)
Client POC
Nathan Yang
(PM @ Uber)
Timeline
Spring 2025
Team
2 Designers
4 PM Consultants
2 Data Analysts
Question
If Uber were to launch an online ordering product at UCLA, how should they go to market?
Solution
We presented a go-to-market strategy backed by user research, competitive analysis, opportunity areas, and wireframes showing how Uber Eats could integrate with UCLA’s campus card system to a team of Uber PMs, directors, researchers, and stakeholders.
Project under NDA. Contact me to learn more!
San Francisco, CA